|Website Marketing Tips|
Advertising and Tips for your website from Velvet Green Creations
Whether you have been on the web for years or if you are considering having your first website built, you will have to find affordable channels in which to advertise your site locally, state-wide, nationwide, and internationally - depending on the type of products and services offered. We offer great FREE website marketing for all of our website clients -»Please click here for more info.
First and foremost:
Make sure your website has great relevant content! This means pages with content that gives as much website information on your products and services as possible. You will rank better on internet search engines if your site contains useful information broken down into a good layout - categories. You will not want to put too much information on one page....web search engines only read so much info (words) on each page.
Your site can be great looking and may not be found without the right "key" information.
Each page should have a good "searchable" goal. Like if you have a website about carpet - make sure to break up your categories with a few extra pages like "caring for your new carpet" or "finding the right installer". This stradegy can help you be found - because you are helping people find information that will in the end help them.
Make sure you are listed on other websites with a hyperlink that brings people to your website. If at all possible - ask to be linked like this example.
Chamber of Commerce Business Director - Furniture
E & E Furniture Sales of Escanaba Michigan www.eandefurniture.com - Your furniture and mattress resource.
(3 links placed into this phrase....and if they'll go the extra step - see if they will make each link go to a specific part of your website with "alt" tags that describe each part).
Be descriptive, informative, polite, inviting, & have great photos. Make sure to get hooked up with other sites and don't be afraid to link to sites with great relevant content that are non-competative. They call the internet the web for this reason.
|Now lets say your website is informative, ranking well, your linked in various websites, and the site is beautiful. If you are depending on local clientel, you may want to do some good affordable advertising to bring in visitors.|
Car Advertisment: We own two Pontiac Vibes and they are each filled with loads of advertising. We have gained many clients through this, it is a tax write-off, we gain members to our directory, and we have even met people who recognize our sites! We met a couple up in the Porky Pine Mountains in 2005 that utilized the www.superiorsights.com website to plan their entire 50th aniversary trip!
Billboards, radio, and newspaper!
|Radio - is a great way to reach out to the community. See if your radio station has a community morning format that allows advertisers to pop in for an informal visit on the air - honestly folks, we get a lot of clients this way. Here is the radio station we listen to and visit, our friends at the Eagle 96.7 www.radioeagle.com .|
Newspaper - mark those special events with an affordable ad in your local newspaper! Make sure to always direct people to your website.
Print Media - Make sure to have a great business card, rack card, brochure, flyers and more!
Click here for our Graphic Design Print Media Samples. Great branding with a cohesive flow from your business card to your site will help your clients identify with your company.
YOU NEED A GOOD INFORMATIONAL WEB TRAFFIC REPORT!
We talk to a lot of website owners that - before coming to us, did not have a web traffic report.
|A good web traffic report will not only tell you how people have stopped to view your site!|
Find out how well your advertising is working for you! It will let you know what website led traffic to yours!
If you would like to see an example of one of Velvet Green Creations own web traffic report, just click the banner to the right.»
|You will have the following critical website traffic data:|